Photos by Ash Gerlach
The television show, Euphoria, is changing the makeup game. Doniella Davy, the head makeup artist for the show, brings ‘60s and ‘70s makeup inspiration with a Gen Z twist. Bright colors, glitter, and dramatic eyeliner designs are taking over Instagram pages and fashion trends.
The biggest goal here is self expression, so you can play around with the amount and the boldness of the makeup to make each look your own. Each style is tailored to the character wearing it, so live your own life like the star of the show. Here are a few examples you could try that emphasize the stand-out details of a perfect Euphoria-esque look.
Bright & Fun
In this look, we used bright, yellow eyeshadow and white eyeliner to add dimension and a bold design to the eye. Using Glossier’s Boy Brow, we gave the eyebrows a fluffy, natural vibe. In order to keep the eyes as the main focus, we kept the rest of the look simple and sweet. Her lips are coated with a layer of high- shine lip gloss.
The Only One
In a darker and more dramatic look, we used a glittery, blue eyeshadow. The eyeshadow was used to create the wing, but we added a thin line of eyeliner for dimension as well. Not to be outdone, the lips hold some of the attention by adding a bright red lipstick. This look really emphasizes the drama that Euphoria looks accomplish.
One of the fun things about Doniella Davy’s makeup is that she purposely made some of her looks messier than others. In doing this, she shows the different personalities of the characters. If you’re attempting a Euphoria- inspired look, remember that being a little messy is half of the fun!
One of the fun things“about Doniella Davy’s makeup is that she purposely made some of her looks messier than others. In doing this, she shows the different personalities of the characters.
For this final look, we went with the now- iconic glitter tears. Bold eye colors and glitter tears are forever connected with Euphoria, especially Zendaya’s character, Rue. In order to pull this off, you’ll need a colorful eyeshadow. Once you have your lids covered, pull out the glitter and glue. (Cosmetic glue.) Putting glitter and/or glue around your eyes can be dangerous, so make sure that you buy the proper materials and that you keep everything OUT of your eyes. If you’re experimenting, maybe start with a little concealer or primer instead.
Apply the glue in the shape you prefer, and apply the glitter to it before the glue dries down. In this look, we used both red and gold glitter. We applied the tears in the center of the eyes, but you can apply them in any way you’d like. Changing length, position, or line shape.