1870 Mag

Jeni’s Ice Cream Collabs with Tyler, The Creator for New Flavor

It’s 2019. Try to think of some unpredictable pairings. That one happened already. Brother Nature and Lil Nas X? Yup. Already done. Jonas Brothers getting back together? Also done. And now, here’s another: Jeni’s Ice Cream and Tyler, the Creator.

The Columbus-based ice cream brand has teamed up with Golf Le Fleur (Tyler’s brand) to create a mint and white chocolate flavored ice cream that will be available on July 6 online and July 8 in stores.

The concoction is named Snowflake, and count me all the way in for this one. Mint chocolate chip is one of my favorite ice cream flavors, so switching out the chocolate chips for white chocolate might be able to take it to the next level.

There’s just one thing… I can’t help but be reminded of The Grinch when I see pictures of this ice cream. I wonder if Tyler can go back in time and get some product placement in the film.

Header photo credit: @golfwang, Instagram.

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